The company's open and native extended detection and response (XDR) platform helps organizations confronted by today's most advanced threats gain confidence in the protection and resilience of their operations. Its clients include Fortune 500 companies, as well as the. Trellix is a global company redefining the future of cybersecurity. Goodway Group has nearly five regional offices that serve the Midwest, West, Southeast and Northeast. Find Goodway Group online at or follow us on Facebook, Twitter or LinkedIn.Goodway Group. Goodway Group is a 100-year-old independent and remote first media and marketing services firm.
The firm deploys deep expertise across both consumer and B2B marketing, including brand-performance advertising, retail media and commerce, and advanced analytics using proprietary digital programmatic technologies, data, analytics methodologies, and consultation. Our diverse team of digital strategists, media practitioners, technologists, and data scientists have won the most prestigious awards for innovative marketing technology, impactful work, and inclusive remote-first places to work including being honored as a multi-year Ad Age Best Places to Work, Ad Exchanger’s Best Use of Technology by an Agency Award, and two MarTech Breakthrough Awards. Goodway Group is a leading data-driven and technology enabled digital media and marketing services firm with offices in the U.S. Trellix’s living security ecosystem, which learns and adapts to protect its customers from the most advanced threats, brings bold innovation to the XDR space. Trellix builds resilience and confidence in organizations through machine learning and automation. Our work with challenger brands navigating the complex media landscape and making smart and strategic investments to advance growth are two critical components to standing out in such a highly competitive space.” “Our digital credentials are perfectly aligned with Trellix’s launch and growth goals. “We are honored to partner with Trellix on its first branding campaign,” said Michael Hayes, Chief Growth Officer at Goodway Group. Goodway Group will be charged with driving awareness and targeting technology and business leaders globally. A market-leading security player, Trellix is a modern and innovative security company defining the extended detection and response (XDR) market. Trellix selected Goodway Group for its digital media expertise, award-winning AI-powered technology, as well as its extensive experience executing domestic and international campaigns on behalf of leading B2B brands.
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